The Rise of Mainstream Media in the Podcast Era – Can Independent Creators Compete?

As podcasts continue to gain popularity, mainstream media has swiftly entered the scene, with millionaires and influencers leveraging their vast resources to dominate the industry. This article explores the challenges faced by independent content creators in the face of corporate giants who have secured record deals, cable/streaming contracts, and more. Discover how the “little man” can still find a space to thrive in this increasingly competitive podcasting landscape.